The Strategic Challenges of Software Publishers in 2023
The leaders of software publishing companies are facing a dynamic and demanding market. In a context marked by constant technological advancements and increased competition, these players are tackling the challenge of a series of major issues. They find themselves confronted with strategic challenges, ranging from the quest for innovation and performance to data security preservation, as well as optimizing the user experience. Let's explore without further delay the key issues that will shape the software publishing industry for the years to come.